About Us

Hypro Petcare formerly known as Hypro (Aust), was established in 1998 where its primary focus was to produce quality stockfeeds for rural farmers.

Over the years Hypro Petcare has progressed with its animal feed performance due to greater nutritional knowledge from dedicated research and development. In 2006 Hypro Petcare developed a unique recipe for pet food and launched Dogpro into the Australian rural market place. Being cautious Hypro Petcare converted this product in pellet form and the company has now become one of the largest producers of premium dry dog food with its mega value brand 'Dogpro'. Following this success, in 2009 Hypro Petcare invested heavily into new technologies to support its manufacturing facilities and as a result launched two new brands for the rural market sector 'Dogpro Plus' and 'Catpro Plus', along with two supermarket lines Dogpro Complete Nutrition and Adore Complete Nutrition.

Hypro Petcare possesses an aggressive innovation plan for its products. Our Superior Greyhound Nutrition is a perfect example where Hypro Petcare is determined to fulfill the needs of a niche market - greyhound racing. Super Greyhound Nutrition is used and endorsed by Wheeler Greyhound Kennels, Australia's largest and most respected greyhound breeder with over 600 greyhounds. Hypro Petcare is about supporting the people of the pet community and we continue to invest in proprietary technology to differentiate our brands by producing outstanding premium products, yet at an affordable price keeping the consumer in mind.

Hypro Petcare today, is a proud Australian company offering a diversity of products, showcasing an impressive platform of growth opportunities through continual expansion in operations and innovative projects.